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Business English in Entrepreneurship

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On Thursday, October 24, starting at 6pm, the second lecture of "Business English in Entrepreneurship"  titled ''English as a lingua franca in the business world' will take place.

During the course of nine meetings, we will discuss the importance of entrepreneurship in the American society and will address business English as an important communicative tool in business situations.

We will pay particular attention to telephone and conference calls; holding presentations of products and companies; asking questions and expressing opinions in an appropriate manner; the impact of cultural differences on business success; and the importance of small talk in big business. The program is conceived as an opportunity to learn something new, share your experiences with us, and improve your language skills. The program is run by our longtime associate Dragana Gak.

Session I: Entrepreneurship in the USA

· The importance of entrepreneurship in the US

· Prominent entrepreneurs, young entrepreneurs, women entrepreneurs

· Business English - the place of language in entrepreneurship

· How to describe business success and failure in English

 

Session II: English as a lingua franca in the business world

· Who speaks (business) English today?

· Global English, International English, English for…., Or something else?

· Language as a means of communication in everyday work

· English in everyday business situations

· To be or not to be polite?

 

Note: The program is held in English.

Moderator: Dragana Gak

22.10.2019


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